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Mr Bricolage, Reunion

Mr Bricolage , on peut compter sur lui
Mr. Bricolage is a French retail chain offering home improvement and do-it-yourself goods. The chain operates over 500 stores in 13 different countries Read more
  • Mr Bricolage Marketing Manager
  • 19 rue Lislet Geoffroy
  • Saint-Denis
  • 97490
  • Reunion
  • Tel: +262 262 92 40 40
  • Fax:
  • Web: www.mr-bricolage.fr
The group's history began with the opening of a few DIY stores in France. Bernard Ivernel, initially an employee of the Croissandeau hardware store in Orléans, created his DIY store in Valenciennes.At the initiative of Bernard Ivernel, a few pioneers created ANPF, the Association Nationale des Promoteurs du Faites-le-vous-même (The National Association of DIY Promoters). This association included 13 members at the time, directors of the first DIY stores in France. Their aim: meet the expectations of DIY fans by proposing just the products they need for their works. The association also aimed to obtain the best products and the best rates by working together. 10 years after founding the association, the ANPF boasted 96 stores throughout France.Bernard Ivernel and his wife left the north to return to their home region. They opened a DIY store in Fleury-les-Aubrais (to the north of Orléans) under the name "Faites Vous-même". This store employed 12 people and covered a surface area of 700 m².The offices of the ANPF occupied the premises adjacent to the Faites Vous-même store in Fleury-les-Aubrais. This proximity allowed the group to constantly base its operations on professional trends, plan for problems and monitor needs and changes.Today the store is one of the leading names in specialised DIY distribution in France with 600 outlets in France and 52 sales outlets around the world. The group can boast more than 12,000 employees, 1,620,000 m²  and 2.1 thousand million euros in turnover. Our policy has always been to provide a local service.N°1 on the medium-sized town segment, Mr.Bricolage stores cover trading areas of between 40 and 80,000 inhabitants and aims to lead in these segments.

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