The Brand: From its rough form to its polished resting place, every diamond has a story to tell. Now, in your hands, the legend continues. From the mine to your finger, you can choose your own piece of the legend. Visit our showroom at the source of these spectacular gems and browse our vast range of sparkling loose, polished diamonds – setup by our goldsmiths while you wait - and dazzling diamond jewelry, all manufactured to the highest quality standards. Take home our spectacular 66 facet Cullinan Star Cut TM diamond. Unlike a standard 58 facet round brilliant cut diamond, the unique 66 facet cut of The Cullinan Star Cut TM exhibits eight extra facets that capture and reflect light, displaying a distinct star visible at the very heart of each diamond.
The Offering: This tradition of excellence is upheld and nurtured by our experienced, highly qualified staff. Fluent in a number of languages, your sales assistant has expertise in diamond grading to the exacting standards of the European Gemological Laboratories. More than a quality showroom, Cullinan Diamonds is as much a must-see as the mine itself, with large viewing windows enabling visitors to view expert cutters at work with sophisticated machinery, revealing the fire and brilliance lying beneath the rough stones. Also watch students hard at work learning the art of jewelry design at Imfundiso – The Cullinan Jewelry Schools threeyear diploma.
The Diamond: A diamonds’ quality and thus the value is evaluated using the 4 C’s: cut, color, clarity and carat weight. The fifth C, however describes what we call the conscientious diamond. All our diamonds are mined conscientiously, with respect to the land that it comes from and the people that participate in its extraction. All our diamonds are coupled with an internationally recognized laboratory certificate that guarantees the quality of carat, the authenticity of the color and clarity grades, as well as the endorsement that our diamonds are conflict-free.