The Ekuruleni Business Initiative (EBI) was established in 2001 to fill a significant gap that had been discovered in the current business market. Within the old political dispensation, business was executed under a set of rules that no longer apply. Businesses are now required by government to comply with a different set of rules. These rules in itself are not always fully understood. Because of the ever-changing business landscape and the constantly evolving business demands, business people need a business organisation that has created the necessary networks to connect to local and national government as well as the business community on a regional level. Only by being connected to such a network will business grow and prosper. EBI has created such a network.
EBI strives to increase awareness of competitive products manufactured in the Ekurhuleni region. Thus, as we all should proudly buy South African; we should also proudly buy the products manufactured in our own regions. In most cases within our own region our metropolitan services conduct business with businesses outside our own economic region.