Exhibitions provide a powerful and cost effective marketing medium. The ShowMasters team aims at providing solutions on how best to maximize on this valuable marketing opportunity that exhibitions present for your business and brands. A well designed exhibition stand is effective for: • Personal selling to potential target audiences • Interacting with customers in large volumes • Building prospect databases and generating valuable sales leads • Strengthening relationships with existing customers • Educating the market and building brand awareness • Demonstrating products or services • Generating media exposure • Launching new products • Gaining immediate feedback on product quality from customers ShowMasters can help you achieve all of this and more in the following ways:
Stand design: Designer stands from ShowMAsters are created by experiences and qualified designers who will first determine your specific requirements, and then design your stand in line with agreed objectives. You can choose from a range of affordable standard exhibition stand shells if this suits your budget better.
Building your stand: ShowMasters are an authorized user of the Octanorm Modular Exhibition System. Designed and engineered in Germany the system is a world leader in exhibition systems, allowing designers flexibility in the layout of stands. The system is neat and uncluttered, and quickly assembled. Octanorm is designed to be visually appealing to stand visitors, enabling your marketing message to be displayed effectively.
Exhibition stand: accessories ShowMasters provide a comprehensive range of furniture and fittings available for hire at shows and conferences. These include carpeting, display plinths, cabinets, and TV or video cabinets. A careful choice of these accessories will ensure your show stand reflects your brand accurately and is practical, functional, comfortable and presentable. ShowMasters places great emphasis on the role of lighting to help maximize stand visibility and ambience. ShowMasters will make lighting recommendations and install the appropriate lighting. The graphics of your exhibition stand play a pivotal role in bringing your exhibition show stand to life. The ShowMasters design team will give ideas on the right graphic displays to suit your marketing requirements.